On September 18–19, industry thought leaders and advocates for the hospital laboratory's role in the future of health care will assemble in Rochester, Minnesota, at this year's Leveraging the Laboratory Conference. Seats are running out. Register today!
What’s in it for me?
Health care leaders attend the Leveraging the Laboratory Conference to learn how to transform the role of the laboratory within their health care organizations, take control of lab data and payer contracts, continually improve patient care, and build lasting connections with other leaders in the health care field.
Understand the Current and Future Value of Your Lab
Did you know that more than 75% of objective, decision-making information in an average medical record is derived from laboratory data? These data have a quantifiable impact on all aspects of population health and patient management, including screening, early detection, accurate diagnosis, pharmaceutical management, length of stay, and likelihood of readmission. Andy Cousin, Senior Director of Strategy for Mayo Medical Laboratories, will discuss the evolution from “fee for service” toward bundled payments around "total cost of care" and shift in risk from payers to providers. Cousin will outline how medical leaders and hospital executives can manage rising laboratory costs, compete in a busy competitive marketplace, recognize the impact of the laboratory information and utilization throughout the continuum of care, and negotiate differently with insurers and employers to realize sustainable payment for services.
Position for Success throughout Health Care Reform
There is no question that health care is changing. How health care organizations must adapt is a key theme across this year's presentations. That is why one of the first speakers of the conference is Robert Michel of The Dark Report, who will present, "Understanding the Changes in Health Care and the Clinical Lab Marketplace." The session will identify the dominant forces driving change in the health care system and the clinical laboratory industry. It will also provide examples of innovative labs at hospitals and health systems that are directly contributing to improved patient outcomes, along with key metrics used to demonstrate the effectiveness of these lab-led clinical initiatives.
Leveraging the Power of the Lab from the C-Suite
Vic Rosenbaum from Orlando Health will share the organization's experience in his presentation, "Communicating Laboratory Needs to Hospital Executives," and he will outline the process of “telling” the outreach laboratory initiative story to key stakeholders to garner senior leadership approval. Learn about the linkage to strategy, marketplace forces, the stakeholders to involve in the process, how to package your data/business case to gain approval, and what issues must be addressed to ensure success.
Overcome the Impact of Ongoing Legal Challenges and PAMA
Mayo Clinic Legal Counsel Sharon Zehe, J.D., will provide an update on legal issues surrounding the laboratory and outreach programs, including updates from the FDA and Diagnostic Accuracy and Innovation Act, billing and coding issues, genetics testing issues, and how hospitals and health systems can partner differently to offer outreach services. Additionally, Mayo's Outreach Program Manager Jane Hermansen will provide, "A PAMA Survival Strategy" outlining how laboratories must address both sides of the financial balance sheet, revenue, and cost and use data to guide decision-making, aligning technical and operational tactics accordingly.
Realize the Strategic Importance of an Outreach Program from a CEO's Perspective
Anntoinette (Toni) Burger will present the Cayuga Medical Center Laboratory Outreach journey in a “storyboard” fashion, showing the key elements/investments to produce significant and sustained growth. John Rudd, CEO of Cayuga Medical Center, will follow with a c-suite perspective on the impacts on finances and population health. Additionally, Leeann Kitchens and Larkin Kennedy from Rush Health Systems will provide an overview of Rush's outreach growth and expansion. Hear lessons learned and tips to take back to your own institution.
Optimize Your Operations and Practice
A number of speakers will address how the laboratory can partner with all practice areas to optimize and improve care. One presentation, "UnityPoint Health’s Journey," will be presented by Carol Collingsworth, who will outline the creation of the Laboratory/Pathology Clinical Service Group, which serves as the decision-making body for Laboratory Services across UnityPoint Health (UPH). As a result of the two-year effort, UPH launched its 2018 key priorities and deliverables, which will enable UPH to integrate its laboratory services to assure best laboratory practices, best patient care, cost savings, and operational efficiencies.
Network with Thought Leaders
There are great speakers for sure. But year after year, the most exciting aspect of the Leveraging the Lab Conference is networking with the leading minds, voices, and champions of change. There will be a number of opportunities for attendees to network with individuals from around the country representing every functional area of the hospital, including physician leadership, chief executives, pathologists, laboratory leadership, outreach staff, operations managers, phlebotomy supervisors, marketing and sales staff, and other business areas.